Archive for the ‘Press Release’ Category

National Urban League Embraces Social Mobilization

Thursday, March 4th, 2010

“I Am Empowered” initiative rolls out Wildfire Platform for social good

Atlanta, GA – March 4th, 2010 - Mobilization Labs, a technology company pioneering social mobilization technology, announced today the successful launch of the Wildfire Platform for the centennial initiative of The National Urban League. The National Urban League’s use of the Wildfire Platform will enable supporters to get involved in the national initiative to pledge their time and talent towards empowering every American.

Marc H. Morial, the CEO and President of the National Urban League, rallied supporters on Tuesday saying, “Join the National Urban League on our newest initiative, our centennial initiative, a new campaign to improve the lives of children, improve housing, jobs, and healthcare in this nation. Join our new social mobilization platform.”

“We are extremely encouraged by the National Urban League initiative.  Today, technology allows us to connect in new ways that were never before possible.  Harnessing these new social connections and mobilizing a nation to achieve these very important goals is a giant leap forward.  This is a perfect example of a non-profit organization leveraging new technology to drive social good,” commented Joe Hamm, the VP of Business Development at Mobilization Labs.

About Mobilization Labs

Mobilization Labs is the maker of the Wildfire Platform, a hosted software service offering used by organizations to mobilize, manage, and measure supporter impact. The Wildfire Platform’s Engage Anywhere technology allows organizations to engage their supporters both online and offline.  Unlike other solutions, Wildfire measures the personal impact of each individual supporter after they are mobilized into action.
Mobilization Labs, LLC. was founded in 2005 and is privately held. Headquartered in Atlanta, GA, Mobilization Labs also has offices in Washington, DC. Social mobilization can be found at www.wildfireplatform.com.

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WeTheCitizens Changes Name to Mobilization Labs

Monday, February 8th, 2010

Wildfire Spreads Beyond Politics and Non-Profits

Atlanta, GA – February 8th, 2010 – WeTheCitizens, the pioneer in social mobilization software, announced today that the company’s board of directors approved changing the company’s name to Mobilization Labs, LLC.

“Our name might be changing, but the Wildfire Platform is here to stay.” said Caleb Clark, Founder and CEO of Mobilization Labs. “Many of our clients are outside the political arena so this name more accurately reflects the transformation of our business over the last year. Our focus is on social mobilization. If you had one million supporters on Facebook or Twitter, we’d mobilize that network of people into action for your cause or brand.”

Mobilization Labs provides their solution to non-profits, political campaigns, corporations, movies, and musical artists. “We have ‘productized’ what political grassroot campaigns have been doing for years,” said Joe Hamm, VP of Marketing and Business Development. “Only now, any type of organization or corporation can leverage the power of traditional grassroots across social media.” After an organization mobilizes supporters into action, the technology tracks their progress across social networks such as Facebook and Twitter. “Lots of folks are throwing money at social media because its hot, but they’ll soon need to measure the return on those investments. We’re showing them hard ROI.”

About Mobilization Labs

Mobilization Labs is the maker of Wildfire Platform, a software as a service (SaaS) offering used by organizations to virally mobilize supporters into action. The Wildfire Platform is a supporter relationship management solution that allows organizations to engage their supporters both online and offline. Unlike other solutions, the software allows an organization to measure the personal impact of each individual supporter in real time.

Mobilization Labs, LLC, formerly WeTheCitizens, LLC was founded in 2005 and is privately held. Headquartered in Atlanta, GA, Mobilization Labs also has offices in Washington, DC. Social mobilization can be found at http://www.mobilizationlabs.com and the Wildfire Platform is available at http://www.wildfireplatform.com.

Press Contact:

Joe Hamm

Press Email

(888) 840-0007

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